Young Indian Entrepreneur Ayush Shukla Takes Creator Economy to Global Stage at Cannes

Breaking New Ground in the Creator Economy

At just 24 years old, Ayush Shukla, the founder of creative agency Finnet Media, is making history as the youngest creator economy entrepreneur to make his red carpet debut at the Festival De Cannes.

The Rise of Finnet Media

Finnet Media, born during the pandemic in 2021, has experienced remarkable growth. What began with just two creators has evolved into a powerhouse managing India’s top finance and infotainment creators, including notable names like Sharan Hegde, Anushka Rathod, Think School, and Shreyaa Kapoor. The company has successfully collaborated with over 1,000 creators and built partnerships with more than 300 brands.

Entrepreneurial Journey and Investment Portfolio

Beyond his role at Finnet Media, Shukla has expanded his influence as a business advisor and investor for The 1% Club since November 2022. His investment portfolio includes positions as an angel investor in companies like Rigi, Crib, and House of X, demonstrating his commitment to nurturing early-stage companies and fostering innovation in the tech industry.

Global Recognition and Future Vision

Speaking about his historic appearance at the Cannes Film Festival, Shukla expressed humility, stating, “It’s truly humbling to represent the creator economy and our country on the global stage of Cannes.” He emphasized that this achievement transcends personal success, representing the vast potential and talent within India.

Impact on Indian Creator Economy

Shukla’s presence at this prestigious event marks a significant milestone for the Indian creator economy, showcasing the country’s talent, innovation, and entrepreneurial spirit on a global platform. His achievement underscores the growing recognition of Indian creators and their potential to influence and shape global trends.