BoyleSports Launches Ambitious £100 Million UK Expansion Strategy
6 December 2025Ireland’s Betting Giant Sets Sights on British Market In a bold move that signals confidence in the UK retail betting sector, BoyleSports, Ireland’s largest independent bookmaker, has announced a multi-year principal partnership with West Ham United. This high-profile collaboration forms part of an ambitious expansion, committing over £100 million in investment across the UK over […]