Category: Business Strategy

Betway Pivots Strategy with US Withdrawal and Global Market Focus

6 December 2025

Introduction: A Strategic Shift in Global Betting In a significant move reshaping the online betting landscape, Betway’s parent company Super Group has announced its full withdrawal from the US iGaming sector, marking a pivotal moment for the global betting brand. This decision reflects the increasingly competitive nature of the American market and highlights the company’s […]

Understanding Wardley vs Parker: A Strategic Comparison

26 October 2025

Introduction The strategic landscape of modern business requires frameworks that can guide decision-making and adaptability. Two prominent models that have gained attention are the Wardley Mapping technique and the Parker method. Understanding these frameworks is essential for leaders and strategists aiming to navigate complexity in their organisations. Overview of Wardley Mapping Developed by Simon Wardley, […]