Category: Fashion

End of an Era: Samantha Cameron’s Cefinn Fashion Label Announces Closure Despite Recent Success

10 September 2025

A Difficult Decision in Challenging Times The retail fashion firm founded by Samantha Cameron, wife of former Conservative prime minister Lord David Cameron, has announced it is being wound up, with the upcoming winter collection launching this month marked as its last. Despite achieving strong double-digit sales growth and revenues reaching £4.2 million for the […]