
The Rise of Joe Wicks: A Fitness Phenomenon
7 October 2025Introduction Joe Wicks, commonly known as ‘The Body Coach’, has revolutionised the fitness landscape in the UK and abroad. With his engaging workout videos and nutritious meal plans, Wicks has inspired millions to embrace a healthier lifestyle. His relevance in today’s society, especially during and post-pandemic, has underscored the importance of fitness and wellbeing, making […]