This Morning: Presenters, studio move and recent developments

Introduction — Why This Morning matters

This Morning has been a staple of UK daytime television since its creation by Dianne Nelmes. As a live magazine programme covering lifestyle, cookery and current conversations, this morning occupies a prominent slot for viewers seeking a mix of entertainment and practical features. Recent presenter changes and production moves have renewed public interest in the programme’s direction and how it will continue to serve daytime audiences.

Main body

Broadcast history and format

Created by Dianne Nelmes, This Morning is a long-running ITV magazine show featuring segments on lifestyle and cookery alongside interviews and topical discussion. Over the years the programme has involved a roster of well-known presenters, including Phillip Schofield, Holly Willoughby, Ruth Langsford, Eamonn Holmes, Alison Hammond and original hosts Richard Madeley and Judy Finnigan. The live format has helped it remain a regular part of many viewers’ weekday routines.

Studio move and scheduling

According to available information, from 16 April 2018 to 25 December 2025 This Morning has been broadcast from Studio 3 of the renovated Television Centre, operated by BBC Studioworks, alongside other ITV Daytime shows. The studio relocation and refreshed production facilities form part of ITV’s broader daytime strategy, aiming to consolidate production and present a consistent look across shows such as Lorraine and Good Morning Britain.

Presenter changes and oversight

The programme has recently seen notable presenter developments. ITV confirmed that This Morning will continue without Phillip Schofield, and the broadcaster announced that Jane McDonald would replace him as host of the British Soap Awards. At times other presenters, including Ruth Langsford and Eamonn Holmes, have stepped in to take over presenting duties for the summer months in place of Holly Willoughby and Phillip Schofield. ITV has also announced an external review relating to Schofield’s departure, signalling continued scrutiny of the circumstances surrounding recent changes.

Digital presence

This Morning maintains an official YouTube channel and airs each weekday from 10am on ITV1, ITVX and STV, extending its reach beyond traditional broadcast and enabling clips and segments to be accessed on demand.

Conclusion — Significance and outlook

This Morning remains influential in UK daytime television, with a mix of presenter line-ups, studio investment and digital distribution shaping its future. The programme’s continued broadcast, presenter reshuffles and the announced external review suggest ITV is managing transition while aiming to preserve the show’s appeal. For viewers, this morning is likely to remain a familiar source of lifestyle content, albeit one that may evolve further in response to editorial and staffing developments.